ABOUT
// INTERIOR DESIGN STUDIO
The Strand is a California-based interior design studio crafting spaces that evoke warmth, connection, and a deep sense of place. With a focus on hospitality, boutique commercial environments, and select residential work, our approach is holistic—balancing form and feeling, detail and intuition.
Each project is a collaboration shaped by the spirit of the site, the lives of those who move through it, and the material language it calls for. We work with natural textures, quiet contrasts, and timeless forms to create interiors that feel soulful, grounded, and enduring.
From neighborhood restaurants to private homes, The Strand designs spaces meant to be lived in, lingered in, and remembered
Concept + direction
Full scope Interior Design
// SAN FRANCISCO, CA + BEYOND
STUDIO FOUNDER
MARGARET RUIZ
// founder, principle designer
Raised in West Marin and shaped by the natural rhythm of the coastline, Margaret Ruiz’s work is rooted in a love for organic materials, imperfect textures, and spaces that feel both grounded and quietly generous.
The Strand takes its name from a small beach in Ireland where Margaret’s father grew up—a remote peninsula that holds a sense of quiet magic and enduring calm. That deep connection to land, craft, and family continues to inform each project: approached with care, curiosity, and a focus on creating spaces that feel honest, soulful, and truly personal.
INSPIRATION
Inspiration is drawn from the quiet poetry of place — the rugged coastlines, golden hills, and soft light of California
Natural materials. Honest craftsmanship. Timeworn surfaces. Light, movement, stillness. The balance of ease and intention. A quiet dialogue between space and story.
BEGIN YOUR PROJECT
contact us
For project inquiries, collaborations, or just to say hello.
hello@thestrand-design.com